BE THE FIRST TO KNOW

Novibet proudly welcomes Vassilis Spanoulis as its new ambassador within the framework of its Corporate Social Responsibility program, Giant Heart. Through this strategic collaboration, the aim is to inspire the new generation with the values of perseverance, authenticity, and personal growth. The partnership is sealed with the new tagline: “Actions that make a difference”, which premieres tomorrow through the program’s new campaign. The philosophy of Novibet’s Giant Heart program—rooted in authentic contribution and the recognition of efforts that truly make a difference—perfectly aligns with the personal narrative of Vassilis Spanoulis. One of the most iconic figures in Greek and European basketball, he is defined not only by his titles and distinctions but by the way he achieved them: with passion, hard work, and unwavering belief in his abilities. Through this collaboration, Vassilis Spanoulis emerges not only as a model of discipline and a winner’s mentality, but also as a mentor for a new era, inviting the younger generation to believe in the actions that, beyond the shine of trophies, define a true champion. Elona Poukamisa, Head of PR, CSR & Corporate Communications at Novibet, stated: “Vassilis Spanoulis is not only a sports legend but also a living symbol of the strength that comes from believing in ourselves and embracing authenticity in every step. By welcoming him into the Giant Heart family, we aim to share the message that our actions – whether small or big – are the ones that truly make a difference.” Vassilis Spanoulis, International Coach, commented: “For me, success is not measured only by titles, but by the actions that leave a positive mark on the people around us. Through my collaboration with Novibet’s Giant Heart, I want to pass on to the younger generation the message that perseverance, authenticity, and giving back are values that can truly make a difference.” The core of the new campaign that marks the beginning of this partnership is based on the protagonist’s personal journey: filled with silent victories, endless training sessions, and countless small decisions that ultimately led him to the top. The film takes us to his natural environment—the court—shedding light on the unseen moments that shape the character of a true leader. By highlighting positive role models and creating tangible actions that strengthen society as a whole, the inclusion of Vassilis Spanoulis in Giant Heart significantly enhances the program’s mission, further reinforcing its social impact and value. 👉 Watch the campaign film here: https://www.youtube.com/watch?v=ZkRgebfA6qk

Novibet is pleased to announce its new sponsorship collaboration with A.S. Karditsas IAPONIKI, assuming the role of Gold Sponsor of the team for the next two years. As part of the agreement, the Novibet logo will appear on the back of the team jersey, highlighting the company’s commitment to the development of Greek basketball and the support of regional clubs. This season marks a milestone for A.S. Karditsas IAPONIKI, as the club will compete for the first time in a European tournament, the Basketball Champions League (BCL), while continuing its strong presence in the Greek Basket League for the fourth consecutive year. This achievement, combined with last year’s participation in the Greek Cup Final-8, signals the dynamic presence of the team at the highest level of Greek basketball. The team’s journey goes beyond the court, with significant contributions to the local community. With an Academy hosting more than 500 young athletes and the state-of-the-art New Indoor Gym of Karditsa - this year’s venue for European games - A.S. Karditsas IAPONIKI continues to be a beacon of growth for sports in Thessaly. Christos Deligiannis, Vice President & General Manager of A.S. Karditsas IAPONIKI, stated: “We are especially delighted that A.S. Karditsas IAPONIKI has reached a level that allows us to attract important sponsors such as Novibet. The upcoming participation of our team in the Basketball Champions League is a historic moment and a great challenge for our club. On this new path, we have a very strong partner by our side, as today marks the beginning of our sponsorship collaboration with Novibet, a leading company in the gametech sector. We believe that this partnership will decisively contribute to the further growth and future successes of our team.” Nontas Kargakis, Head of Brand Sponsorships & Activations at Novibet, commented: “Our collaboration with A.S. Karditsas IAPONIKI highlights our commitment to supporting historic and dynamic clubs across the country, with emphasis on regional development and the promotion of Greek basketball both domestically and internationally. The team’s participation in the Basketball Champions League is a milestone that fills us with pride and anticipation for everything that lies ahead.” With Novibet’s support, A.S. Karditsas IAPONIKI enters a new era full of challenges and opportunities, continuing to make history both on and off the court.

Novibet proudly announces its new sponsorship agreement with Iraklis B.C., assuming the role of Main Sponsor of the historic team from the North for the next two years. With Iraklis B.C. making a dynamic return to the A1 league, this partnership carries special significance, marking the beginning of a new era for one of the most historic teams in Greek basketball. Novibet is actively supporting the team’s efforts to reclaim a prominent spot in the league, with higher ambitions and a consistent presence among the top teams of the Greek championship. Beyond on-court support, Novibet will also play an active role in reshaping the fan experience by contributing to the renovation of the team’s stadium, including the creation of a new fan zone located in the outdoor area of Ivanofeio. This sponsorship agreement is part of Novibet’s strategy to actively support Greek sports and local communities through partnerships with clubs that possess a strong identity, a proud past, and promising prospects. Anastasios Dingas, President of Iraklis B.C., stated: “We are pleased and very happy to announce that NOVIBET becomes the main jersey sponsor of Iraklis B.C. This collaboration is a major step for our team, as it enables us to further strengthen both our squad and our infrastructure for the upcoming season in the Greek Basketball League. NOVIBET, as a leading company in its field, chose to support our vision of restoring Iraklis to its rightful place. The trust NOVIBET shows in Iraklis is a significant reinforcement for us, giving us extra motivation to achieve our goals this season.” Christoforos Bozatzidis, Chief Marketing Officer at Novibet, commented: “Our collaboration with Iraklis is not just a sponsorship agreement, but a strategic investment in a beloved Thessaloniki team that embodies the values of perseverance, faith, and revival. At Novibet, we’re proud to be part of the next chapter in Iraklis’ story, contributing both to its competitive journey and the overall experience of its fans. Together, we share a vision for a stronger-than-ever Iraklis.” Novibet’s role as Main Sponsor will also be reflected on the team’s official jerseys, symbolising the company’s commitment to stand by Iraklis every step of the way on its new path.

Novibet, one of the fastest-growing GameTech companies, is turning a new page and reintroducing itself to the public with a fresh identity, new energy and a clear message: “Everything Is Possible.” Through this renewed approach, Novibet brings together all the experiences it offers – from sports betting to online gaming – under a single unifying element: limitless entertainment. “‘Everything Is Possible’ is not just a slogan. It is the philosophy that drives us every step of the way,” explains Novibet’s Chief Marketing Officer, Christoforos Bozatzidis. “With this campaign, we are unifying the communication of all our services for the very first time, creating a cohesive image with a clear identity. Our goal is for Novibet to inspire and to dare, showing that every moment can become extraordinary.” The campaign’s strategy draws inspiration from Novibet’s core philosophy: to constantly evolve, to be bold, and to create a world where every player can live each moment to the fullest. Launched across television, digital, and social media platforms, the campaign features diverse creatives and formats designed to highlight the company’s new message. Driven by authenticity and the power of storytelling – and set to the iconic soundtrack “Come Out & Play” by The Offspring – Novibet builds a world that speaks not only to gaming enthusiasts but to anyone who believes that… Everything Is Possible. Watch the campaign video here.

Novibet officially announces the expansion of its partnership with AEL FC through a three-year naming rights agreement for the team, ushering in a new era for Larissa and its vibrant sports community. Starting from the new season, the historic club will compete as AEL Novibet—an initiative of high symbolic and strategic importance. This collaboration is part of Novibet’s broader plan to support Greek sports, with a focus on strengthening clubs that carry strong local heritage and development potential. The enhancement of the relationship with AEL comes as a natural evolution of the partnership launched in 2024, when Novibet actively supported the team’s journey back to the Super League. With promotion already achieved, the shared commitment now focuses on establishing AEL among the top ranks of Greek football and creating a modern football environment for Larissa. As Christoforos Bozatzidis, Chief Marketing Officer of Novibet, stated: “After a year of meaningful collaboration with AEL FC, the decision to acquire the team’s naming rights emerged as a natural next step. For us, AEL is not just a historic club; it is a symbol of an entire city that lives and breathes football. Together, we aspire to inspire the next generation, strengthen the club’s momentum, and create long-term value for the city and its supporters.” The new three-year agreement forms part of Novibet’s long-term strategy for sustainable investments in sports, with particular emphasis on regional communities. Supporting AEL and Larissa reflects the company’s commitment to making a tangible contribution to the advancement of Greek sports and to encouraging active youth participation at the local level. The renaming announcement is accompanied by a comprehensive activation plan, both locally and nationally, designed to showcase the team’s new identity and further strengthen its connection with Larissa’s football community.