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Novibet proudly welcomes Vassilis Spanoulis as its new ambassador within the framework of its Corporate Social Responsibility program, Giant Heart. Through this strategic collaboration, the aim is to inspire the new generation with the values of perseverance, authenticity, and personal growth. The partnership is sealed with the new tagline: “Actions that make a difference”, which premieres tomorrow through the program’s new campaign. The philosophy of Novibet’s Giant Heart program—rooted in authentic contribution and the recognition of efforts that truly make a difference—perfectly aligns with the personal narrative of Vassilis Spanoulis. One of the most iconic figures in Greek and European basketball, he is defined not only by his titles and distinctions but by the way he achieved them: with passion, hard work, and unwavering belief in his abilities. Through this collaboration, Vassilis Spanoulis emerges not only as a model of discipline and a winner’s mentality, but also as a mentor for a new era, inviting the younger generation to believe in the actions that, beyond the shine of trophies, define a true champion. Elona Poukamisa, Head of PR, CSR & Corporate Communications at Novibet, stated: “Vassilis Spanoulis is not only a sports legend but also a living symbol of the strength that comes from believing in ourselves and embracing authenticity in every step. By welcoming him into the Giant Heart family, we aim to share the message that our actions – whether small or big – are the ones that truly make a difference.” Vassilis Spanoulis, International Coach, commented: “For me, success is not measured only by titles, but by the actions that leave a positive mark on the people around us. Through my collaboration with Novibet’s Giant Heart, I want to pass on to the younger generation the message that perseverance, authenticity, and giving back are values that can truly make a difference.” The core of the new campaign that marks the beginning of this partnership is based on the protagonist’s personal journey: filled with silent victories, endless training sessions, and countless small decisions that ultimately led him to the top. The film takes us to his natural environment—the court—shedding light on the unseen moments that shape the character of a true leader. By highlighting positive role models and creating tangible actions that strengthen society as a whole, the inclusion of Vassilis Spanoulis in Giant Heart significantly enhances the program’s mission, further reinforcing its social impact and value. 👉 Watch the campaign film here: https://www.youtube.com/watch?v=ZkRgebfA6qk

As part of its Corporate Social Responsibility program Giant Heart, Novibet has delivered a fully renovated children’s playground to the Municipality of Kifisia, continuing its meaningful contribution to the local community. Located at the intersection of Iras and Papandreou streets, the new playground was designed with a focus on safety, accessibility, and children’s joy. It features modern play structures and ergonomic installations that promote physical activity, social interaction, and imagination. This initiative is part of Novibet’s collaboration with the Municipality of Kifisia to upgrade local playgrounds, giving more children the opportunity to enjoy safe and creative play in public spaces. The inauguration event was attended by the Mayor of Kifisia, representatives of the Attica Region, and many local families. Games, activities, and special surprises for both children and adults turned the day into a celebration. Mayor of Kifisia, Mr. Vasilis I. Xypolytas, stated: “This project is particularly important for our residents. It enables the municipal authority to implement more interventions, faster, always prioritizing children and the social mission of the Municipality. Once again, it is evident in practice that the private sector—when there is honest and open dialogue—can meaningfully contribute to the city and society. On behalf of the Municipality of Kifisia, I would like to extend my sincere thanks to Novibet for its ongoing and substantial support.” Novibet’s Chief Marketing Officer, Christoforos Bozatzidis, noted: “Through the Giant Heart program, Novibet consistently invests in improving everyday life in local communities, following a strategic plan of social contribution with tangible and measurable impact. The new playground in Kifisia is not just a new facility—it is a space of joy, safety, and inclusive participation that belongs to all children.” Remaining true to its commitment to long-term social contribution with measurable impact, Novibet continues to be an active ally in initiatives that build a better tomorrow—for children and for everyone.

Novibet officially handed over a fully renovated football field to the citizens of Volos yesterday, as part of its Corporate Social Responsibility program Giant Heart, offering a contemporary venue for sports and youth development in the region. This project marks the 16th sports facility delivered under the Giant Heart initiative and proudly bears the name of international football player and program ambassador, Giannis Konstantelias, as an honorary tribute to his heritage and contribution to sports. The inauguration ceremony was attended by dozens of children and residents, who celebrated the creation of a new hub for athletic activity and inspiration for the city’s youth. The event culminated in interactive sports activities and games, with the participation of children from local academies and clubs. The Mayor of Volos, Mr. Achilleas Beos, expressed his gratitude in a brief speech: "This facility is a true jewel, a remarkable gift from Novibet to our city. It stands as a model to be emulated, and I sincerely hope that initiatives like this will inspire our children to embrace sports and build a healthier future. It would be a true privilege for our collaboration with Novibet to continue, as they have demonstrated genuine commitment to our local community. I extend my heartfelt thanks to them." Novibet’s Chief Marketing Officer, Mr. Christoforos Bozatzidis, stated: “The creation of modern sports infrastructure is a strategic priority for us at Novibet, especially when it is aimed at young children. Through Giant Heart, we continue to breathe life into spaces that nurture the dreams and ambitions of future generations. Today’s event in Volos fills us with joy and pride.” International footballer and Giant Heart Ambassador Giannis Konstantelias added: “Seeing children play on a field that bears my name, in the place where I was born and raised, fills me with emotion and pride. I hope this facility inspires children, just as I was inspired when I took my first steps. Special thanks to Novibet for helping me make this dream a reality.”

As part of its ongoing CSR program, Giant Heart, Novibet proudly announces its collaboration with The Hellenic Initiative (THI), supporting the THI Summer Youth Academy as a Gold Sponsor. This initiative will bring together over 100 young people aged 10–17 who are eager to grow, connect, and have fun through basketball. Special priority will be given to children and adolescents who need it most, offering them a unique life experience that will shape them both on and off the court. The Summer Youth Academy will run from June 30 to July 25, split into two sessions, and will take place at the Leonteios School facilities in Patissia. The program is organized in collaboration with Eurohoops, which is responsible for its design and implementation. With a key message “The game begins in your neighborhood”, Novibet also launches the Giant Heart Roadshow, aiming to reach even more young people and foster stronger community engagement. At the heart of this initiative is a branded van equipped with a mobile basketball hoop, which will tour key neighborhoods of Athens during the registration period. The van will make 30-minute stops at central and high-traffic areas, inviting children and parents to discover the philosophy of the Academy through interactive sports and entertainment activities. Additionally, the Giant Heart Roadshow will host special events at basketball courts that Novibet has renovated and donated to municipalities across Attica in recent years, actively advancing the program’s vision of free access to high-quality sports infrastructure for all. Open community events will be held at the following Giant Heart Courts:

• Moschato–Tavros Municipality (Metamorfoseos Street): Saturday, May 24, 18:00–21:00
• Kifisia Municipality – Workers’ Housing Area (Marinou Antypa Street): Saturday, May 31, 18:00–21:00

At these events, children and their families will be immersed in the spirit of the Summer Youth Academy through experiential games, interactive activities, and engaging presentations. These initiatives are a natural extension of the Giant Heart mission: to make sports, inspiration, and inclusion an integral part of everyday life. As Christoforos Bozatzidis, Chief Marketing Officer at Novibet, stated: "Supporting the THI Summer Youth Academy marks another important step in the journey of Giant Heart. We truly believe that sports are a powerful driver of inclusion and empowerment, especially for children who don’t start from an equal playing field. We are proud to stand by their side, giving them the opportunity to grow, be inspired, and shape their future." Nick Stathopoulos, Member of the Board at THI and President of this year’s Summer Youth Academy, added: "We are thrilled to launch the 2025 Academy. Once again, we welcome children who deserve access to opportunity and inspiration. This year, our program expands to reach more age groups and amplify its social impact. This will also be reflected in the neighborhoods of Athens through ‘The Giant Heart Roadshow.’ We thank Novibet’s Giant Heart for its generous Gold Sponsorship. Its support strengthens our efforts and advances the Academy’s mission. We invite others to join us in this journey." With a firm commitment to social contribution, Novibet’s Giant Heart program continues to invest in meaningful initiatives that make a real difference in local communities and the lives of the next generation.

In recognition of World Stray Animals Day on April 4, Novibet stays true to its unwavering commitment to animal welfare through Giant Heart, its social contribution program. With a series of targeted actions in Athens and Thessaloniki, the Novibet extended vital support to animal welfare organizations, shelters, and care programs. These efforts included infrastructure improvements, as well as support for sterilization and adoption initiatives—reinforcing Novibet’s ongoing dedication to the wellbeing of stray companion animals. 'A Little Shelter' – Turning Support into Action, and Action into Impact

In partnership with the organization A Little Shelter, which had suffered significant damage due to extreme weather conditions, Novibet undertook extensive restoration works through the Giant Heart program to strengthen and enhance the shelter's infrastructure. With a focus on ensuring the safety, cleanliness, and dignity of the animals' living environment, substantial improvements were made to support the facility’s functionality and resilience against future challenges. During the visit, Novibet employees joined forces with shelter staff to design and paint a heartfelt mural in celebration of animal companionship—transforming the initiative into a celebration of creativity and compassion.

Novibet Teams Up with Aris Thessaloniki and Argos Animal Welfare Association for the Strays of Thessaloniki

Driven by a shared sense of love and respect for animals, Novibet collaborated with the Aris Thessaloniki football club and the local Argos Animal Welfare Association to implement a sterilization program focused on stray animals—particularly the cats residing at the club’s training center and surrounding areas. This initiative plays a key role in controlling the local stray population and ensuring their health and well-being.

Make it Pawsible – A Meaningful Contribution to Our Most Loyal Friends

Through the Giant Heart program, Novibet also supported the Make it Pawsible initiative, in collaboration with the football club Atromitos Athens, through a targeted donation to bolster the organization’s vital work. This support helps cover the costs of food, medical care, and general upkeep for the animals sheltered at the facility.